You know when your offline friend posts something obligatory on LinkedIn or something? And it’s really weird? And the copy doesn’t flow? And they sound nothing like themselves?

…I’m here to make sure that never happens to you.

Ellen Barr, Freelance Creative Copywriter

Hi, I’m Ellen, 

Your go-to for copy, content, and strategy that sounds like you (but on a really, really good day).

Likes: making your brand sound human, writing for orgs with personality, selling with words.

Dislikes: boring copy, soulless jargon, people who say long-form is dead.

You’ve got something to say. Let’s say it right. Slide into the DMs to get started.

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Social copy

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SEO web copy

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Newsletters & blogs

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Tone of Voice Strategy

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Thought leadership

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Email campaigns

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Brand messaging

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Strategy & Consultancy

⚫️ Social copy ⚫️ SEO web copy ⚫️ Newsletters & blogs ⚫️ Tone of Voice Strategy ⚫️ Thought leadership ⚫️ Email campaigns ⚫️ Brand messaging ⚫️ Strategy & Consultancy

TRUSTED BY:

How Can we Work Together?

I want to find my brand’s voice, then learn how to use it:

Great choice. The Tone of Voice package includes planning, research, and workshopping to pin down your unique brand personality. Then, I’ll deliver a comprehensive toolkit that details exactly how to use it for best results going forward. I’ll even throw in some fancy new aligned copy to get you started.


I want you to write something GREAT for me:

Then you’re in luck. Because this is my bread and butter. From SEO web copy that does its job AND remains readable, to conversion-focused CRM email campaigns, to founder-led newsletters, bio copy, blogs, brochures, and beyond, if you’re in need of the right words, I’m there.


I need you to consult on my content strategy:

Gladly! If you’re wanting to get more out of content marketing, but you’re not entirely sure what you should be saying, where you should be saying it, or how to get people to pay attention, I’ve got you. Ask me about my content audits, strategy days, or one-off consultations.


I want you to teach me your ways:

This can be arranged. I offer workshops and training on tone of voice, strategic storytelling, human-first writing, and creating content people actually care about. So if you or your team need a bit of help with the basics, or want to learn more, get in touch.

“Ellen helped me understand my tone of voice, learn how to better express myself in writing, and her content is phenomenal. Couldn’t recommend more.”

-— Shachar Meir, Data Advisor, ex Meta, ex Paypal